Portfolio
As a full-time freelance web copywriter, I have written content for many hundreds of websites over the years, for clients in Australia and all around the world.
My portfolio further contains large amounts of marketing materials such as printed flyers, brochures, e-books and emails.
Stories and articles I’ve written have appeared in newspapers and magazines in different countries.
Jump to: Web content & SEO | Marketing copywriting | Published stories
Websites: Content writing & SEO
Below is a small selection of my web copywriting work from recent years. Keep in mind clients may have updated their content since I worked on their projects.
House of Attractions
Content writing (incl. SEO keyword research & optimisation) for all pages.
KPI Broking
Content writing (incl. SEO keyword research & optimisation) for Homepage, About Us, Business Insurance and Personal Insurance pages.
Kaboodle Hampers
Content writing (incl. SEO keyword research & optimisation) for Homepage + most other pages.
Knockout Property Marketing
Consulting, SEO keyword research, rewriting & optimising content for Homepage + 6 other pages.
Richmond Water Labs
Restructuring, rewriting and optimising all website content, writing some blog posts.
Mumma Cakes
Content writing (incl. SEO keyword research & optimisation) for Home, Products and Kit Contents pages.
Wooli & Minnie Water Tourism
Consulting, setting up website, copywriting all pages and blog posts, social media management.
Monteneri Sports Law
Writing and optimising the content of all pages of this Swiss/international website.
Knapton Property Agents
Content writing (incl. SEO keyword research & optimisation) for Homepage and 4 other pages.
Merino Mana
Optimising existing content and tags of Homepage and 8 product pages of this New Zealand website.
Northern Stock Water
Researching and writing content from scratch for Homepage and About Us page.
Tree Industries
Content writing (incl. SEO keyword research & optimisation) for Homepage and 3 other pages.
Elevation Realty
Writing optimised content for the Homepage of this US website.
Print: Copywriting for marketing materials
Just a few examples of the many brochures, flyers, newsletters and company magazines I have written for clients.
Richmond Water Lab
DL flyer (double-sided, 6 panels) targeting potential customers of a regional water laboratory.
Coffs Jetty Harbourside
Brochure with guide & map to promote the Coffs Harbour Jetty area & businesses.
BuyAustralianMade
One-page flyer for a business with a website promoting Australian-made goods.
KinCare
Newsletter targeting customers of KinCare In-Home Care.
Living The Passion
Real estate company magazine. I researched and wrote all the stories in this edition.
Freelance writing: Published stories and editorials
Wooli Magic
Five-page cover story published in On The Road magazine.
Coffs Harbour Airport
Eight-page newspaper supplement that I wrote all the stories for.
Cover Story: Coffs Coast
Brindabella Inflight Magazine.
Hiss To Stay In Shape / Inflight Exercise
Feature story published in The Straits Times ‘Life’ section.
> See more print stories in my journalism portfolio on clippings.me
Let me help you
I can work my magic on your website or marketing materials too.
Not convinced yet? Maybe some of these client testimonials will help.
Like what you see? Tell me what you need and I’ll let you know what I can do.